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| [February 22, 2012] |
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Active Endpoints and PSA Financial Present How Cloud Extend for Salesforce Drives Best Practices and Improves Data Consistency
BOSTON --(Business Wire)--
Active
Endpoints, Inc:
Active
Endpoints, Inc, the process automation company, today announced its
sponsorship of the Washington DC Metro Salesforce Users Group on
February 23 from 1:00pm - 4:30pm at the offices of Arlington Economic
Development,1100 North Glebe Road, Suite 1500 in Arlington, VA. Active
Endpoints is a salesforce.com ISV Partner.
Join Eric Egertson, VP Business Development, Active Endpoints, and
Justin Hoffman (News - Alert), Marketing Director, PSA Insurance and Financial
Services, to learn about Cloud Extend for Salesforce, a revolutionary
way to drive best practices and improve data consistency across sales
and marketing.
Eric will demonstrate how to quickly add process automation to
Salesforce using wizards and custom sales guides to address a variety of
common sales and marketing process scenarios, all directly inside
Salesforce. Justin will share how his sales team uses Cloud Extend for
Salesforce to drive usage of Salesforce within PSA, including improved
lead followup and cross-selling of business lines of insurance to their
customers purchasing personal insurance.
Presentation highlights will include:
-
An overview and demo of Cloud Extend for Salesforce
-
A demo of how PSA easily built a process wizard to capture new lead
information consistently
-
PSA's lessons learned working with Cloud Extend for Salesforce
-
How the open standards-based architecture of Cloud Extend for
Salesforce, which was built on top of Active Endpoints'
commercial-grade platform, ActiveVOS, and is pre-integrated with the
Salesforce web services interfaces, makes it easy to modify process
flows
Putting sales and marketing professionals in control of designing and
deploying sales guides and processes, Cloud Extend supports the entire
lead-to-close sales lifecycle, from qualifying leads to closing initial
deals, identifying cross-selling opportunities and beyond. Built using
Force.com, salesforce.com's social enterprise platform for employee
apps, Cloud Extend is now available for test drive and deployment on the
AppExchange at http://ow.ly/6fRLt.
For more information on Cloud Extend, please visit http://www.cloudextend.com
and follow us on Twitter (News - Alert) at @CloudExtend.
For more information on Active Endpoints, please visit http://www.cloudextend.com/company,
subscribe to the RSS feed at http://www.cloudextend.com/blog,
email us at sales@cloudextend.com
or call us at 1 781-547-2900 ext 324.
About Active Endpoints, Inc.
Active
Endpoints, Inc. delivers a unique suite of cloud-based and
on-premise process automation products and related services to develop,
integrate and deploy custom applications quickly and easily. The
company's products - Cloud
Extend, ActiveVOS
Enterprise and ActiveVOS
Service Provider Edition - target sales domain experts, IT project
teams, business process outsourcers and cloud service providers. The
company has hundreds of customers worldwide from large enterprises to
SMBs, spanning multiple industries such as telecommunications,
government, financial services, and media and entertainment. Active
Endpoints is headquartered in Waltham, MA with development facilities in
Shelton, CT.
Cloud Extend and ActiveVOS are trademarks of Active Endpoints, Inc. All
other brand names and product names are trademarks or registered
trademarks of their respective companies.
Tags: Cloud Extend, Salesforce, salesforce.com, Force.com, AppExchange,
Active Endpoints, CRM, ActiveVOS, sales management, sales managers,
sales consultants, sales operations, product marketing, playbooks, SMB,
Software-as-a-Service, SaaS (News - Alert), cloud, PSA

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