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| [November 26, 2012] |
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OBJE: Digital Gaming Leads Sales Growth
SARASOTA, Fla. --(Business Wire)--
As Obscene Interactive, the gaming division of OBJ Enterprises (OTCBB:
OBJE), readies its debut online role play game for commercialization,
some promising industry news is raising expectations for the launch.
According to the recently published Q3 2012 Games Market Dynamics:
U.S. report leading market research company The NPD Group (News - Alert), consumer
spending on digital video game content generated $1.40 billion between
July and September.
Digital content, which includes full-game and add-on content downloads,
subscriptions, mobile games and social network games, is the
fastest-growing segment of the multi-billion dollar video game industry,
on pace to replace physical game software completely in the coming years.
Obscene Interactive is preparing to launch a radical new game to
capitalize on this trend. Novalon
Games, the developer founded by OBJE's joint venture with Source (News - Alert)
Street, LLC, is developing a new product called Wayfarers: a
social, turn-based tower defense game based on the increasingly popular
free-to-play (FTP) model.
Thanks to the viral nature of social platforms and the icreasing usage
of mobile devices, ground-breaking new games and applications such as
"Wayfarers" can now potentially reach millions of users within seconds.
"Wayfarers will be a fun, engaging journey that can be played on
the go and enjoyed by gamers of all skill levels," said OBJE CEO Paul
Watson. "It will be fully customizable and tailored to take advantage of
all of the latest innovations in digital distribution and revenue models
in the industry, and we're expecting big things in 2013 for our company,
partners and shareholders."
Obscene Interactive is a division of OBJ Enterprises, Inc., that is
working to develop innovative products to service the
fast-growing social gaming sector alongside companies such as Zynga Inc.
(NASDAQ: ZNGA), Glu Mobile (News - Alert) Inc. (NASDAQ: GLUU), The9 Limited
(NASDAQ: NCTY) and Majesco Entertainment Co. (NASDAQ: COOL).
About Obscene Interactive
Obscene Interactive, a subsidiary of OBJ Enterprises, Inc.
(OTCBB: OBJE), is an emerging global developer of social gaming
applications. OBJE's cutting-edge technology platform enables its titles
to be accessible to a broad audience of consumers all over the world,
supporting multiple platforms for universal appeal. Obscene Interactive
is focused on delivering the best in social gaming solutions to the mass
market. For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act
of 1995: This news release contains forward-looking information within
the meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended,
including statements that include the words "believes," "expects,"
"anticipate" or similar expressions. Such forward-looking statements
involve known and unknown risks, uncertainties and other factors that
may cause the actual results, performance or achievements of the company
to differ materially from those expressed or implied by such
forward-looking statements. In addition, description of anyone's past
success, either financial or strategic, is no guarantee of future
success. This news release speaks as of the date first set forth above
and the company assumes no responsibility to update the information
included herein for events occurring after the date hereof.

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