November 02, 2011

Top Producer Launches HTML5 CRM Web-app into Open Beta

Top Producer, a developer of media and technology solutions for real estate professionals, announced the launch of its HTML5 Customer Relationship Management (CRM) Web-app into Open Beta.

Steve Berkowitz, chief executive officer of Move, Inc said in a release, “Agents and brokers need the best technology at their fingertips so they can stay on top of their business regardless of where they are or what they’re doing. To accomplish this, we’re using the latest technology to keep them connected to their contacts with a simplified work flow that becomes virtually hassle free.”

“We designed the Top Producer HTML5 web-app to be a simple, fast and easy-to-use CRM solution that travels everywhere with our agents. Now they won’t miss out on important opportunities, which we believe is vital in today’s environment,” Berkowitz added.

According to officials this new cloud-based Web-app leverages the capabilities of HTML5 technology to keep Top Producer agents and brokers connected to their contacts and business on any device that is connected to the internet including the iPhone, Android (NewsAlert), Blackberry, computers, tablets and notebooks.

HTML5, an adaptable Web-based technology featuring a rich set of standardized features eliminates the need to wait for downloads or updates. It can tap into users’ Web-based programs and does not depend on the mobile device the user employs. HTML5 has shown immense growth along with increase in smart phone users that access the Web with various mobile devices. Also companies like Apple, Google (News Alert) and Microsoft support its development, said officials.

This new Top Producer HTML5 CRM Web-app enables real estate professionals to easily access their contacts from any Web-based device with a suite of tools that lets them run their business in a more personalized way in real time.

Errol Samuelson, chief revenue office of Move, Inc remarked, “We’re very excited to introduce real estate’s first HTML5 CRM solution. As we head towards General Availability in the coming months, we’ll continue to work with our Beta users and take their feedback to further develop and refine the product.”

This collaborative method to development is expected to help Top Producer HTML5 solution to grow the businesses of agents. Top Producer is a complete customer management solution with live phone support, free webinars, an online campus, and on-line help. The system helps real estate professionals manage over 99 million contacts, added officials.

Shamila Janakiraman is a contributing editor for TMCnet. To read more of Shamila’s articles, please visit her columnist page.

Edited by Jennifer Russell


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