[May 30, 2013]

Veeva Systems unveils new mobile CRM and CLM solution for Windows 8

May 30, 2013 (Datamonitor via COMTEX) — Veeva Systems, a provider of cloud-based business solutions for global life science industry, has announced a new mobile customer relationship management, or CRM, and closed loop marketing, or CLM, solution built to run on the touchscreen-ready, Windows 8 operating system.

With Veeva CRM and CLM for Windows 8, customers now have the freedom to choose among a range of mobile deployment options, the company said.

The Veeva CRM and CLM solution, released on the Apple iPad in 2011, and now for Windows 8 devices, provides all customer data, interactions and content in a single application, the company added.

And, with Veeva CRM Approved Email, field reps can send compliant emails directly to physicians from their tablet devices. This complete solution enables coordinated multichannel communications with physicians to enhance customer interactions, increase selling efficiency and improve regulatory compliance.

The company has also announced Veeva Network, the newest addition to Veeva's commercial suite for life sciences. Available in late 2013, Veeva Network combines healthcare professional (HCP), healthcare organization (HCO), affiliations and reference data, software and stewardship services in one solution that's integrated with Veeva CRM.

"Connected tablets are key to multichannel success, but one device may not fit all," said Brian Longo, general manager of commercial products at Veeva Systems. "We are committed to providing our customers with the flexibility to deploy a mobile solution that best meets their business needs and ensures long-term success." "We are excited Veeva Systems is bringing its CRM and CLM solutions to Windows 8," said Craig Dewar, director of product marketing for Windows enterprise tablets at Microsoft Corporation. "Veeva's applications take advantage of the touch-optimized user interface in Windows 8, which provides the productivity and security-enhanced features that enterprises require via touch-friendly, portable form factors that pharmaceutical sales reps rely on." https://www.datamonitor.com Republication or redistribution, including by framing or similar means, is expressly prohibited without prior written consent. Datamonitor shall not be liable for errors or delays in the content, or for any actions taken in reliance thereon

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