Its not about being beautiful. It helps. Its not about cool technology. It helps too! It is about creating an amazing user experience. If you want users to be passionate about your product, you need to be passionate about designing it for them. Creating a great experience isnt that hard – but it does take thought and effort. Emmy®Award Winner Margret Schmidt, Chief Design Officer for TiVo, will share her passion for creating a great user experience, and what you need to be doing during the design, development, and release of your product to make sure your users will love and evangelize it.

As Director, Game Development at Nickelodeon, Nate will share his experience and knowledge of HTML5 and cross platform game development. His session will cover HTML5 game development, game distribution, business models and strategies for gaming content.

Learn about the strategy for building rich media advertising with HTML5 and hear insights on actual implementations. Percival and Hudson will explain why it’s important to take notice of this growing industry, will dig into the specifics of building rich media ads for desktop, mobile, and tablet, cover industry specs from the IAB and the fragmented marketplace, dive into code, optimization, and testing across screens, and share some personal experiences in developing for all devices.

Creating high performance sites and apps is crucial for every developer. In this session, we will explore the best practices and performance tricks, including startup time, UI responsiveness, and memory efficiency to make your apps running faster and fluid. Hear the tips, tricks and tools for maximizing the performance of your sites and apps with JavaScript and HTML5.

Looking for a framework that helps you develop your app in a timely manner for all platforms? Hear how the world’s leading HTML5 developers use hybrid development as the key to keeping projects on time and on budget. Hear how the web is the best starting point for app developers.

Join Kent Alstad as he opens up his web performance tuning toolkit and walks you through ten different techniques for improving web performance, rating each by difficulty, risk and reward. You’ll learn about a variety of techniques for reducing payload size, latency, server and client compute times. Some techniques are easy, like utilizing compression, and some are more complex, like implementing effective image inlining. But each technique has the potential for improving the performance of your website Kent will talk about the cost of that performance as well as the benefit. Have you plucked all the low hanging performance tuning fruit on your website? Don’t miss this session!

Join HTML5 industry experts John Percival, senior creative technologist at PointRoll and author of HTML5 Advertising, and Cory Hudson, Creative Director at AOL and the IAB chair for HTML5, to learn more about the strategy for building rich media advertising with HTML5, and hear insights on the actual implementation. During this presentation, Percival and Hudson will: Explain why its important to take notice of this growing industry while reviewing statistics and previous campaigns Dig into the specifics of building rich media ads for desktop, mobile, and tablet Cover industry specs from the IAB and the fragmented marketplace Dive into code, optimization, and testing across screens Share some personal experiences in developing for all devices.

HTML5 Hacks introduces the audience to the umbrella of HTML5 specifications that will have you rethinking the possibilities of browser based applications.Join Jesse Cravens, author of OReillys best selling HTML5 Hacks, as he demonstrates intriguing uses of HTML5related technologies. In each hack, he provides a complete code example for specifications that include Canvas, SVG, CSS3, multimedia, data storage, web workers, WebSocket, Web Components and geolocation.

Your apps can look dull if you don’t pay attention to the device limitations. Data Structures and Scrolling large lists can lead to bad reviews and customer dissatisfaction. This panel looks at optimizing applications from the perspective of memory consumption and batter life. In other words, what you can do the meet the need for speed via software tricks that reduce the repainting of screens.

CSS is easy in isolated cases setting a singular color, or laying out a single item. But where CSS get daunting is when you are handed a comp and told Make that work on the web. This session will start with interfaces you are familiar with iOS,Facebook, etc, will analyze them, show how to break them up into manageable pieces and make them live in the browser.

jQuery Mobile is one of the easiest ways to create a mobile site today. Mobile development brings performance to the forefront and that is no different even when working with jQuery Mobile. We’ll explore a few ways to get the most out of jQuery Mobile and your site. We’ll look at how these tips were used in building the conference mobile site for devLink Conference https://m.devlink.net in Chattanooga, TN. The devLink mobile site was built with performance in mind. jQuery Mobile has a reputation for being slow. But it’s only true if you aren’t aware of how to make a jQuery Mobile site as fast as possible. We will show you how to make a jQuery Mobile site fast on any device.

Architected by Yehuda Katz core Ruby on Rails contributor and Tom Dale, Ember.js is a JavaScript MVC framework which evolved from Sproutcore 2.0. Seen as an alternative to other popular client MVC solutions like Backbone.js and Angular.js, Ember.js differs in that it provides Railslike defaults by convention to common coding patterns, intelligent memory management, builtin integration testing, and numerous, next generation client side persistence solutions.Join OReilly author, Jesse Cravens, as he present information from his new book: OReillys Building Modern Web Applications with Ember.js and Rails 4. He takes the audience through the construction of a demo application: setting up client side models and exploring the use of various persistence solutions, using data bindings to live update the UI in response to data changes, showing how Ember’s router manages application state, SPA authentication, and more.Attendees should leave this session with an understanding of how to build and deploy Ember.js applications using various server side web frameworks and the latest in clientside build, package management, and workflow.

Is Content yearning to be free? Have you heard about WebRTC? Does Digital Right Management have a role in the future of video? Will all video be streaming on the web on the future? How interactive will video be in the future? What is WebVTT and how will be used?

We all know that HTML5 includes support for highquality video playback, but why is Flash still the dominant platform for video playback? Learn how the makers of the JW Player, the webs most popular video player, attempt to strike the right balance in todays changing environment.

Hybrid solutions with HTML5 had have different breakpoints in different device OS’es. Are the distinctions based on rendering, processing and performance? Who are the experts that can help us discern what tools makes sense and when?

This summer, Mozilla launched Firefox OS for mobile phones along with an Apps ecosystem based on the open web. The ecosystem includes a a payments mechanism that offers direct carrier billing for web apps, a crossplatform solution that provides a native app experience on every supported device, and the Firefox Marketplace for discovering and purchasing Apps.The Firefox Marketplace is an app on every Firefox OS phone. More than that, it is a community of developers, reviewers, curators, and consumers and a suite of web services made available to the whole ecosystem. The power of these communities and services creates an unfair advantage with which this ecosystem will transform the mobile Web.

As attacks against digital systems evolve, so too are security approaches undergoing several notable paradigm shifts in their defense of the tremendously highvalue assets stored in and accessed by these systems. Studies show that as many as 89% of CIOs express confidence in the effectiveness of their security practices, yet those practices often fail to account for evolved, modern adversaries. This proposed mainprogram presentation will analyze the trends, provide industry context, and outline trending best practices to defend against modern attackers.

AngularJS is a JavaScript framework for building rich, complex and maintainable web applications. It is fully extensible and works well with other libraries. AngularJS has support for client side routing, data binding, RESTful sever communication and more. AngularJS also lets you extend HTML vocabulary for your applications. The resulting environment is extraordinarily expressive, readable, and quick to develop. In this presentation, we’ll introduce you to AngularJS. We’ll start with a new web application and build a sample app to highlight some of the features in AngularJS. We will build a RESTful endpoint using NodeJS to easily persist data. This will be a code heavy talk with lots of examples. We’ll look at various features of the framework including support for data binding, client side routing, services, filters and dependency injection.This presentation will give you an introduction to AngularJS and some tips for creating complex and maintainable frontend web applications.

What is left to do at the W3C? What needs to be improved? Do we still need work arounds to make the mobile web and the desktop web seamless?

Intelligent mobile imaging is growing in popularity, due to the convenience of snapping a picture on a mobile device to conduct your daily business. Millions of banking customers in the US now have access to mobile deposit. And the next series of use cases will be equally compelling. Mobile web is an important platform, which is highly valuable, particularly when exploring products or enrolling in new services.

Bill will discuss the architectural advantages of cloud service platforms for mobile application development in the enterprise. He will demonstrate how to install the open source DreamFactory Services Platform on popular cloud computers from Amazon Web Services, Microsoft Azure, and Rackspace. This platform delivers a comprehensive REST API with JSON or XML documents for HTML5 or native application development. Powerful external services such as S3, Salesforce, DynamoDB, and MongoDB can be used with the REST API in a secure manner. Integration with popular client frameworks such as Sencha Touch, jQuery Mobile, and AngularJS will be highlighted.

Developing solutions for a continuum of devices using disparate web platforms is challenging. This session will cover usage of responsive web design and adaptive techniques that leverage HTML5 and CSS3 to develop web solutions that can support multiple devices. Topics will include best practices, available open source libraries and frameworks, implications for native apps, browser support, and the current state of web specifications related to this topic.

As mobile payments and mobile marketing activities begin to intersect, developers have a unique opportunity to create both consumer and merchantfacing applications that bridge the current chasm. This session would describe the fundamental requirements necessary for creating mobile commerce solutions in terms of standardized architecture, interoperability, user behavior, and security and compliance requirements. The session would also describe potential strategies that would expedite gotomarket activities. Delivering this vendorneutral presentation would be Michael Stevens, executive vice president of Spindle, Inc. and creator of Spindle’s MeNetwork application.

If you have been noticing ads that match your recent searches, then you are seeing the start of personalization 2.0. The web is becoming more contextual. Learn how to develop strategies based on this evolution.

How can you efficiently integrate 3D content into your web applications? This showandtell presentation includes catchy 3D demos, followed by a technical discussion of a MontageJSbased solution that allows you to import and interact with 3D content. It also explores how to optimize your workflow using Node.js, WebGL, COLLADA and the glTF Khronos initiative.

It seems that we either feast or famine. Either a developer restricts HTTPS to the point where the protocol is not taking advantage of the local storage, or they enable local storage to the point where HTTPS has a time to live independent of the application. This Security session shows the way to optimize for the BYOD world and at the same time maintain Security.Most web browsers, historically, were cautious about caching content delivered over an HTTPS connection to disk—to a greater degree than required by the HTTP standard. In recent years, in response to the increased use of HTTPS for nonsensitive data, and the proliferation of bandwidthhungry AJAX and Web 2.0 sites, some browsers have been changed to strictly follow the standard, and cache HTTPS content far more aggressively than before. HTTPS web servers must explicitly include a response header to block standardscompliant browsers from caching the response to disk—and not all web developers have caught up to the new browser behavior. ISE identified 21 70% of sites tested financial, healthcare, insurance and utility account sites that failed to forbid browsers from storing cached content on disk, and as a result, after visiting these sites, unencrypted sensitive content is left behind on endusers machines.

The rise of consumerdriven identity across web and mobile apps has made Google and Facebook the defacto identity providers for choice, not just for personal apps but increasingly for enterprise apps as well, because the cost and complexity of traditional enterprise identity approaches are struggling to remain relevant in a world where SaaS services and mobile apps value the speed and simplicity of these new identity models. In addition to consumerization, bring your own device trends mean enterprise mobile devices themselves are increasingly employeeowned with a mix of identities that are mostly under the control of the employee. This session will explore the implications for the app developer, the identity provider, the consumer/employee, and the enterprise. Well also look at the longterm ecosystem impacts that evolving identity models will have on how organizations and applications will interact with management, policy, and provisioning systems for applications and devices as identity moves deeper into both the cloud itself and the mobile devices we depend on.

Big Data is the story of the web these days and databases like Mongo db are giving clear answers from the fuzzy data in the cloud. This panel talks about alternative database strategies, how the community is using these solutions and what options are available.

The web is getting better but security is getting harder. Our friends in OWASP guide us as to the threats on the web. They look at how HTML5 hardens some of the security risks. What risks are still known and if new threats are on the horizon.

We will give an overview on how smartphone and mobile automatic identification and data captureAIDC technology can be combined to revolutionize business processes across the entire enterprise.After a review of relevant AIDC use cases and the relevant technologies, we will demonstrate howmobile AIDC technologies such as mobile barcode scanning, credit card scanning and mobile OCRdeployed to employees mobile devices can automate and optimize internal and consumerfocusedbusiness processes alike. We will present realworld case studies and demonstrate examples of the latestinnovations in mobile data capture.

All the letters of the alphabet, probably have at least two .js software packages at this point. Is JavaScript the only answer for solutions? Has PHP lost its charm? What makes sense to use and when?

Hybrid solutions with HTML5 have different breakpoints in different device OS’s. Are the distinctions based on rendering, processing and performance? Who are the experts that can help us discern what tools makes sense and when?